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If you are weighing up a single vs double sided roller banner, the deciding question is whether anyone will see the back of it. If the banner stands against your stand wall, in a corner or beside a door, a single sided roller banner does the same job for around £80 less. If it stands in open floor, a foyer, a walkway or at the end of an aisle where people walk past from both directions, a double sided banner is worth it, because every visitor sees a printed face rather than a plain grey back.
I have used products from our own range for every figure below so you can compare like for like. Prices are ex VAT and were checked on our live product pages on 2 November 2026.
Single or double-sided roller banner at a glance
| Single sided | Double sided | |
|---|---|---|
| Printed faces | One | Two |
| Back of the stand | Plain grey | Second print |
| 850mm price from | £64.95 | £147.95 |
| Typical weight | 2.9kg to 5kg | 4.4kg to 6.3kg |
| Best position | Against a wall | Open floor |
| Design | One artwork | Same or different |
Both types use the same roller banner system. The printed graphic rolls into an aluminium base, you pull it up and clip the top rail to a pole, and it packs away into a carry bag. A single-sided one has one graphic, and its back is the plain reverse of the print. A double-sided one carries a second graphic facing the other way, so both faces are printed in full colour.
Where a single-sided roller banner is the right choice
Most roller banners at trade shows sit at the back or side of a stand, against a partition, or at the edge of the space facing the aisle. In those positions nobody ever walks behind it, so the back is never seen. Paying for a second print there buys you nothing. A single-sided version gives you the same graphic and the same height for less money, and it is a little more lightweight to carry.
Our Expovision 850mm single sided roller banner is £64.95. It is 2,000mm high, weighs 2.9kg, has twist out feet and comes with a padded carry bag. If you would rather have a base with no twist out feet, the Rhino 800mm is £94.95 and the 1000mm is £114.95, both with a 1-year warranty excluding the graphic. My guide to a budget vs premium roller banner covers the difference between those two.
Single-sided is also the sensible choice for a row of displays along the back of a stand, for reception desks, for meeting rooms and for most retail use, where it sits near a partition or window. If you are buying several, the saving adds up quickly.
When double-sided banners are worth it in open space
A double-sided roller banner earns its cost when it stands in open space. The usual places are a foyer or atrium, a walkway between halls, the end of an aisle, the middle of an open plan stand, a conference registration area or a shop entrance. In each case people walk towards it from both directions. With a single-sided version, half of them see a plain grey back. With a double-sided one, everyone sees a printed message, which roughly doubles its visibility in those spots.
So is a double sided roller banner worth it? If it will stand in open floor most of the time, yes. If it will spend most of its life against a partition, no. If you are not sure where it will go, think about the events you do most often. One that will be used at one big show in an open foyer and then at ten smaller events against a partition is usually better as a single-sided one.
How a double-sided banner is built around the pole and graphic
There are three ways double-sided banners are put together, and it is worth knowing which one you are buying.
- One base with two graphics. The Rhino Twin, Twin Expovision, Dragonfly double sided roller banner and Senator Duo hold two graphics back to back in one base, sharing one pole. It sets up like a single banner.
- Two bases back to back. The Expovision DUO is two Expovision roller banners joined by a bracket. It is heavier at 6kg for the 800mm, but you can unclip the bracket and use the two banners on their own.
- A fabric sleeve on a frame. A double sided fabric banner has a print on the front and back of one fabric graphic, stretched over an aluminium frame on a heavy plate. It is not a roller banner, as nothing rolls into the base.
Price of single-sided banners vs double-sided roller banners
In vinyl banners, the double-sided version costs about £80 more than the single-sided one in the same range, mostly because you are paying for a second printed graphic. The Expovision 850mm single sided is £64.95 and the Twin Expovision 850mm double sided is £147.95. The Rhino 1000mm is £114.95 and the Rhino Twin 1000mm is £195.95, which is also 100mm taller at 2,100mm.
The other double-sided roller banners in our range sit between those. The Expovision DUO is £116.95 for 600mm and £128.95 for 800mm. The Senator Duo is £160.95 for 850mm and £177.95 for 1m. The Dragonfly is £190.95 for 850mm and £201.95 for 1m.
Weight, setup and storage of each stand
A double-sided unit is heavier because it carries two graphics, but not by as much as you might think. The Expovision 850mm single sided weighs 2.9kg, and the Twin Expovision 850mm has a package weight of 4.4kg. The Rhino Twin 850mm has a package weight of 6.3kg, the Senator Duo weighs 5kg and the Dragonfly 850mm weighs 4.62kg. All of them come with a carry bag.
The base is the part to look at. A double-sided one stands in open space where people walk on both sides of it, so it needs to be stable from both directions. Setup is the same as a single-sided one: pull each graphic up and clip it to the pole. For storage, each comes with its own bag. The Twin Expovision has twist out feet and a 400mm footprint width. The Dragonfly has twin twist out feet, and the Senator Duo has adjustable screw feet to keep it level on uneven floors.
Double-sided roller banners for outdoor visibility
Outdoor displays are nearly always double-sided, because anything on a pavement, forecourt or event field is seen from every direction. Our two outdoor roller banners are both double-sided. The Expovision Outdoor 850mm is £261.95, has feet and ground pegs, and is rated for wind of 18 to 24mph when pegged. The Thunder double sided outdoor roller banner is £306.95, weighs 11kg and has large twin feet. Pegged, it is rated to force 5 on the Beaufort scale, but unpegged only to force 2, so weigh it down if you cannot peg it.
Single vs double sided fabric display
The same choice comes up with fabric banners, but the price gap is much smaller. Our Soft Touch straight fabric banner at 800mm wide and 2,380mm high is £176.95 with a single sided print and £188.95 with a double sided print, a difference of £12. It is printed on 260gsm stretch polyester by dye sublimation, is B1 fire rated and comes in a padded bag. With a gap that small, I would pick the double-sided print unless you know it will always stand against a partition.
A fabric display works differently from a roller banner, as the graphic slides over a frame rather than rolling into a base. My guide to a roller banner vs tension banner goes through that choice, and fabric banner vs vinyl banner covers the materials. You can see all our fabric banners in one place.
Printing your brand message on each side
With a double-sided unit you can print the same design on both faces or use a different one on each side. On the Rhino Twin, Expovision Outdoor and Senator Duo, a different design on each side is at no extra cost, and on the Dragonfly we print both graphics for you either way. Two designs are useful when one face points to the hall and the other to the entrance, or when you want your brand on one side and an offer or directions on the other.
Keep your logo and main message in the top half of each face, where people can see it over the heads of other visitors, and use a large, simple font. It is worth checking both faces next to each other before printing, so the logo sits at the same height on each. Some double sided graphics, such as the Twin Expovision and Rhino Twin, are printed on grey backed blockout media, which stops one graphic showing through the other under strong light.
Every order includes FREE artwork design or proofing. You can send your own artwork for us to check before print, or our team will design it for you. The artwork guidelines cover the file setup, and each product has its own template to download. There is also FREE UK delivery on orders of £200 or more.
Which one to buy for your event and the size of your space
- Choose single-sided if it will stand against a wall, in a corner, beside a door or behind a counter.
- Choose double-sided if it will stand in a foyer, at the end of an aisle, in a walkway or in the middle of an open stand.
- Choose double-sided for outdoor use, where people pass on all sides.
- Choose the Expovision DUO if you want the option of using the two banners on their own as well.
- Choose a double-sided print on a fabric display unless it will always stand against a partition, because the extra cost is small.
If you are still deciding on width and height, my guide to pull up banner sizes sets out the options, and you can compare our whole range of roller banners in one place. If you need a double sided roller banner for a show, the Twin Expovision is a good place to start.
Frequently asked questions
Is a double sided roller banner worth the extra money?
It is if it will stand in open floor, where people see it from both sides. In the same range, a double-sided vinyl version costs about £80 more than a single-sided one. If it will mostly stand against a wall, the back is never seen, so single-sided is the better buy.
Can I have a different design on each side?
Yes. On the Rhino Twin, Expovision Outdoor and Senator Duo you can send a different design for each side at no extra cost, or the same design on both. Our artwork team will check both files before print.
Is a double sided roller banner heavier?
A little. Our Expovision 850mm single sided weighs 2.9kg, while the double sided Twin Expovision 850mm has a package weight of 4.4kg and the Rhino Twin 850mm 6.3kg. All of them come with a carry bag.
What is on the back of a single sided roller banner?
The plain reverse of the printed graphic, usually grey, with the pole behind it. That is fine against a partition, but in open floor it is what half of your visitors will see.
